The Problem

You've already paid for tens of thousands of contacts.

Most sit in your CRM untouched. Generic blasts either ignore them or burn the list entirely.

48,200 dormant Generic blast "Hey there!" "Big news!" "Check this out..." → 2% open · unsubs spike Unsubs 1,840 sender rep ↓
Services Database Reactivation
Service 04

Wake the revenue already in your CRM.

Every cold lead, lost opportunity, and churned customer gets segmented, personalized outreach — and a reason to come back.

0%
reactivation rate
0d
to first deal
$0 CAC
owned data only
Database · 48,200 contacts Running
Dormant Reactivated SEGMENTED Past buyers · 12k Cold leads · 18k Churned · 6.2k Trial expired · 12k Personalized campaign per segment → "We've improved since you last..." → "Here's what's new" → "15% back offer" 4,062 re-engaged · 312 deals · $418k pipeline First 30 days
The Solution

Segment. Personalize. Convert.

CRM PAST BUYERS Upsell · cross-sell COLD LEADS Reintroduce · educate CHURNED Win-back offer TRIAL EXPIRED New features · discount Email + SMS · 3 touches tone: warm, brand-voice Email · 5 touches tone: educational SMS + call · 4 touches tone: candid, offer Email · 3 touches tone: what's new CONVERSIONS +312 deals · 30 days
How it works

Five steps to free money.

01

Audit

Clean + enrich list.

02

Segment

Intent · stage · fit.

03

Personalize

AI-drafted per segment.

04

Send

Email · SMS · call.

05

Convert

Book · buy · renew.

The math

What it's worth to you.

Based on a 4,000-contact dormant list — data you already own.

Dormant contacts
4,000
already in your CRM
Reactivation rate
2–3%
= 80–130 customers
LTV math
$50 × 8
per customer · months
Recovered revenue
$32–48K
~200% ROI
How we do it

Segmented outreach to past leads and customers with personalized messaging per bucket.

Bottom line

$32K–$48K recovered from your existing database. No new lead cost. ~200% ROI.

Your next quarter is inside your CRM.

We'll audit your list and forecast the reactivation yieldbefore you commit.